All Access Moms

By Thursday, November 3, 2011 0 No tags Permalink 0

When i first heard about the All Access Moms program from McDonalds and Cityline - I was so impressed I actually tweeted about it. Some of my followers questioned me - but I was impressed that McDonalds was actually DOING SOMETHING! About a month ago I was watching my morning television and the 3 All Access Moms, ...

McDListenTour –

By Thursday, November 3, 2011 0 No tags Permalink 0

I have to applaud McDonald's for their efforts to use social media to really listen and engage with their customers. I would like to shake the hands of that brave marketer executive team who approved this concept. They have created a new section on their website They have created a new twitter handle @McDListenTour and are using the ...

The Most Valuable Digital Consumers

These days, Social/Local/Mobile seems to be driving much of the conversation about online opportunities. But at the end of the day, there is only one constant common denominator across the Web: the consumer. An understanding of this consumer and how they are influenced by social, mobile and local experiences online is ...

President’s Choice – Add a scoop to the tallest ice cream cone to help children’s charities

A great facebook application that is fun, helps PC promote thier ice create while supporting thie Children's Charity. YOu can find the application on their facebook tab under their Insiders Report Tab. http://apps.facebook.com/pc-summer/ice_cream?t=1307780747 Details from their site: For every scoop of ice cream added, we’ll donate a dollar – up to $50,000 – to the President's Choice® ...